How To Develop a B2B Content Marketing Strategy

b2b content marketing strategy

Search engine optimization is one of the hottest topics in marketing today, and for good reason. However, it may surprise you to learn that 70% of businesses don’t use SEO in their strategies. Well, that’s not an option when you’re competing to gain the attention of other businesses, which is why a proper B2B content […]

The Importance of SEO in Digital Media Marketing

digital media marketing

In recent years, the digital world has grown tremendously, with almost 2 billion websites in existence as of 2021. Businesses, in particular, have taken advantage of the internet revolution. The fact is the vast majority of clients now shop online. It’s no wonder, then, that about 64 percent of small businesses in the US have […]

What Are the Different Types of Content Marketing?

types of content marketing

In 2020, nearly 40% of marketers said that content marketing was a very important part of their marketing strategy. Two of the most common measurement techniques to determine the success of content marketing campaigns are total sales and web traffic. If you’re new to the world of content marketing, it might seem a little unclear […]

How Great SEO Content Writing Can Earn You Backlinks

Did you know that SEO content writing can help your business? You can use the power of content to generate backlinks to your site. Backlinks are among the most important factors when Google ranks search results. If you write quality content that other sites link to, it sends a signal to Google. That signal indicates […]

10 Keyword Research Tips That’ll Help Rank Your Website

So, you need to get your website ranked. Do you know what keyword research tips you’ll need to use? You can’t just start out blindly searching for keywords and expect your rankings to grow. Instead, work smarter (not harder) by using keyword research tips that are proven to be effective. Make keyword research an everyday […]

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